Content Concept Form PRODUCTION
Have to decide on a question for your book - the clearer the question the more precise the answer. e.g How can the visual and physical experiences of shared living be represented through a book format? Need to think about how to reinvent what a book is - start by thinking about what a book is and then what it can be and how to push it - question the conventions “all books start from their content” need to have a lot of content and research done to guide the brief and production What needs to be considered:
- production methods
 - bind
 - stock/material
 - typography
 - print method
 - page layout/structure of information
 - these need to be pushed but the book still needs to be understood *what are the core ideas here?
 - mock ups/experiments (evaluate them)
 - commercial considerations vs access to resources
 - Preparing documents to be sent to print - any considerations in regards to print methods (digital or offset)
 - Understanding colour/ink and related standards and systems
 - (CMYK, Pantone, etc.)
 - Identifying spot colour, spot varnish, die cut, emboss, and other finishes in digital art work ready for print
 - What printers will be expecting - marks, bleeds, etc.
 
What are your rules? this allows a more justified approach to experimentation Based on:
- a grid structure
 - a certain use of materials
 - how is the book going to be used
 
Think about how you want the reader to experience the book - textures - what do they mean? Think about the weight of the paper and the content - e.g book “Circles” which has different paper weights based on how heavy the rock being shown is. https://www.itsnicethat.com/articles/3100-visual-editions Kapow! by Adam Thirlwell
“A structured chaos of stories within stories, impossible to put down.” — New York Times
Composition No.1 by Marc Saporta Tree of Codes by Jonathan Safran Foer
Plan for today
- Analyse your book in pairs - its conventions and what you would do differently to communicate its message better.
 - Decide on what is your question?
 - What are your rules?
 - What are your experiments for next week - make a list?
 
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